Greenpeace' strategy is simple: Get influential IT execs to lobby key governments for a strong, planet-saving agreement at the December 2009 climate change summit in Copenhagen. Greenpeace calls upon Cisco, Fujitsu, Google, HP, IBM, Nokia and Microsoft to face the challenge.
Greenpeace' strategy is simple: Get influential IT execs to lobby key governments for a strong, planet-saving agreement at the December 2009 climate change summit in Copenhagen. Greenpeace is inviting companies like Cisco, Fujitsu, Google, HP, IBM, Nokia and Microsoft to the challenge.
Dirty industry isn't wasting any time
Some IT firms are beginning to tackle their carbon footprint, and that needs to continue. However we can't see anybody in the IT industry using their access to politicians -- and their influence as major employers and wealth creators -- to lobby for a strong Copenhagen deal. Meanwhile dirty industry are lobbying like there's no tomorrow.
An unmissable opportunity for IT execs
Why should they care? Well, for starters, they are Earthlings too. And it makes good business sense -- A strong international climate change deal would certainly increase demand for their energy saving solutions. Finally, IT companies like to do the right thing when they know that consumers and competitors are watching.
What makes an IT exec a climate leader
Greenpeace wants them to do these five things:
1. Publicly call for global regulation for developed nations to cut emissions by at least 40 percent at the Copenhagen climate talks, in December 2009.
2. Lobby their own national government to get on board with strong climate deal.
3. Measure the company's absolute emissions and commit to cut them by at least 20 percent by 2012.
4. Make sure company operations and manufacturing uses one-quarter renewable energy by 2012.
5. Prioritise those technologies and product development lines that cut greenhouse emissions across the economy.
Support Greenpeace in this action
Greenpeace is getting IT companies to make greener electronics. Now let's move them to help us fight climate change! The strategy is simple: Get influential IT execs to lobby key governments for a strong, planet-saving agreement at the December 2009 climate change summit in Copenhagen. We're inviting companies like Cisco, Fujitsu, Google, HP, IBM, Nokia and Microsoft to the challenge. Now we need your help to turn
